Microsoft - The Cloud OS?

When you build applications you want scale, flexibility, security and reliability of course, and you want cross application, domain and system integration, tools and lots of other things if it's going to work... in fact pretty much the same things that you want when you build applications and services without the cloud. So, is Windows Azure a cloud operating system? We'll see.

Mark  Quirk   Microsoft

Amazon - AWS and EC2: Innovating in the Cloud

In this presentation you will get an overview of AWS and EC2, an insight into development techniques including building AMIs and migration and use cases and real world industry examples.

Simone  Brunozzi   Amazon

Salesforce - Cloud Computing in the Enterprise: How Businesses are Taking Advantage of the Future of the Web

Maybe you already know that Salesforce.com pioneered the software-as-a-service (SaaS) market. Over 47,500 companies and 1 million paying subscribers depend on us every day to help run their business. Doing this for 9 years, we've learnt a lot about how to build and deliver successful business applications in the cloud.

Simon  Wheeldon   Salesforce

Turning your big idea into a business

What happens after the big idea? How, and indeed should you turn it into a money making business? Why are you doing this in the first place? Do you even need to think about a business model early on? Who is your audience for the app and how this dictates how you charge for it? Is it consumer focused or business-business? These are just some of the questions Roan will be answering when he talks pricing models in general and how these are not arbitrary decisions but ones based on your motivations for starting the business, what you hope to gain out of it and your plans for the future.

Roan  Lavery   FreeAgent

How we make MOO: lessons from a physical web2.0 startup

Stefan  Magdalinski   Moo

It's not the code, stupid!: Learning from start-up mistakes

Graeme  Mathieson   Rubaidh Ltd

Lessons learned from selling Dropsend and other web app stories

Ryan Carson   Carsonified

Microsoft - The Cloud OS?

When you build applications you want scale, flexibility, security and reliability of course, and you want cross application, domain and system integration, tools and lots of other things if it's going to work... in fact pretty much the same things that you want when you build applications and services without the cloud. So, is Windows Azure a cloud operating system? We'll see.

Mark  Quirk   Microsoft

Amazon - AWS and EC2: Innovating in the Cloud

In this presentation you will get an overview of AWS and EC2, an insight into development techniques including building AMIs and migration and use cases and real world industry examples.

Simone  Brunozzi   Amazon

Salesforce - Cloud Computing in the Enterprise: How Businesses are Taking Advantage of the Future of the Web

Maybe you already know that Salesforce.com pioneered the software-as-a-service (SaaS) market. Over 47,500 companies and 1 million paying subscribers depend on us every day to help run their business. Doing this for 9 years, we've learnt a lot about how to build and deliver successful business applications in the cloud.

Simon  Wheeldon   Salesforce

Knowing your audience

The idea presents itself, and its all hands on deck getting the app built. Most developers will spend some time thinking about the real needs of the target audience, and the best methods for fostering a community. But how can you be sure you truly understand what the audience needs, and how can you legislate for where the community might take your app. Simon will present a number of proven methodologies for audience research, modeling and grouping - and discuss the impact the results can have on the development process. He'll also look at the importance of designers and developers working collaboratively within the process.

Simon  Collison   ErskineDesign

Making Your Interface Invisible

Dan  Rubin   Sidebar Creative

Architecting Web Services

Lorna Mitchell   Ibuildings

Lessons learned from selling Dropsend and other web app stories

Ryan  Carson   Carsonified

Microsoft - The Cloud OS?

When you build applications you want scale, flexibility, security and reliability of course, and you want cross application, domain and system integration, tools and lots of other things if it's going to work... in fact pretty much the same things that you want when you build applications and services without the cloud. So, is Windows Azure a cloud operating system? We'll see.

Mark  Quirk   Microsoft

Amazon - AWS and EC2: Innovating in the Cloud

In this presentation you will get an overview of AWS and EC2, an insight into development techniques including building AMIs and migration and use cases and real world industry examples.

Simone  Brunozzi   Amazon

Salesforce - Cloud Computing in the Enterprise: How Businesses are Taking Advantage of the Future of the Web

Simon  Wheeldon   Salesforce

"Lessons learned starting a successful digital media publication with no budget, no technology and no idea."

Wil  Harris   ChannelFlip Media

How we make MOO: lessons from a physical web2.0 startup

Stefan  Magdalinski   Moo

Building a web 2.0 solution that’s fit for the enterprise

This presentation talks about how businesses can implement this sort of solution, the challenges and the outcomes with real-life examples. How do you reconcile the informal approach that Web 2.0 suggests with the traditional enterprise requirements to have a robust, scalable and secure architecture? What happens when the informal, non-hierarchical culture that is Web 2.0 (and more critically Enterprise 2.0) comes crash-banging into a traditionally-structured organisation – and how can you ensure that everyone gets something out of it. The presentation will also touch on the thorny issue that is Enterprise 2.0 ROI, with some pragmatic and practical suggestions as to how you can look for measurable outcomes.

Dorothy  Briggs   Freelance

Remixing and distribution of web content made dead easy

In this talk Christian Heilmann of the Yahoo Developer Network will show the power of the Yahoo Query Language. This SQL-style language and hosted system provides you with an easy to learn and powerful way to get data from various web sources without having to learn all the APIs and also allows to add your own information and give it to the world to access in the same format.

Christian  Heilmann   Yahoo

Microsoft - The Cloud OS?

When you build applications you want scale, flexibility, security and reliability of course, and you want cross application, domain and system integration, tools and lots of other things if it's going to work... in fact pretty much the same things that you want when you build applications and services without the cloud. So, is Windows Azure a cloud operating system? We'll see.

Mark  Quirk   Microsoft

Amazon - AWS and EC2: Innovating in the Cloud

In this presentation you will get an overview of AWS and EC2, an insight into development techniques including building AMIs and migration and use cases and real world industry examples.

Simone  Brunozzi   Amazon

Salesforce - Cloud Computing in the Enterprise: How Businesses are Taking Advantage of the Future of the Web

Simon  Wheeldon   Salesforce

Dealing with Goliath - Huddle and LinkedIn

In September 2008 Huddle launched as one of only six global partners on Linkedin’s OpenSocial application platform, debuting alongside the likes of Google and Amazon. Andy discusses some the technical (and non-technical!) challenges his team faced when building the app and how a little company in south east London ended up pissing with the big boys.

Andy McLoughlin   Huddle

Using Web apps to build Web apps

Richard  Healy   BaseKit

Get Super Efficient

Everyone is looking to get ahead and be more efficient, and quite often it is the little things that make a big difference. This talk will be on a range of efficiency improvements designed to aid people working on the web from how to prioritise your task list, to how to decide where to invest your time, and how to maximise your effort when you do decide to work on it.  I will draw on a range of examples I have experienced in my working life.

Ian  Broom   Weboo

Making Your Interface Invisible

Dan  Rubin   Sidebar Creative